Advertisement writing

Advertisement writing

Advertisement writing examples for students. Advertisement writing format for GPSTR and other competitive exams. Advertisement writing in Kannada.

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Advertisement Writing

WHAT IS AN ADVERTISEMENT?

An advertisement is a public announcement made through a popular medium like newspapers, magazines, television, radio and the cinema.

Purpose of advertisement:

An advertisement attracts immediate attention of the public. It is a very potent tool for promoting sales or services. It is used to influence the minds, tastes and even motives of the masses.

Types of Advertisements:

1. Classified advertisements:

These are printed under various categories such as situation vacant, situation wanted property for sale, matrimonial, and lost & found etc. These are very brief, occupy less space and are economical.

2. Commercial advertisements:

These advertisements are written for promotion/sale of products. They can be of any size or colour and contain a lot of illustrations, sketches, drawings, etc. Different fonts can be used to make them attractive. These occupy more space and so cost more to be printed in the newspaper.

Advertisement writing format:

1. Begin with ‘Wanted’ or ‘Required’.

2. State the name of the Company.

3. Mention the post and the number of vacancies.

4. State minimum qualifications and experience desired.

5. Give age, sex and preferential qualifications.

6. Mention pay scale and perks.

7. State the mode of applying clearly.

8. End with contact address and Phone numbers.

advertisement writing examples

1. You are P. Sharma of Varanasi. You want an English (a Mathematics tutor for year daughter.) Write an advertisement to be published in the classified columns of a local newspaper.

WANTED LADY TUTOR
Wanted a lady tutor to coach a girl of class XII in English. Only ladies with a minimum five years’ experience of teaching S.S.C.E will be considered. Emoluments: travelling expenses plus 2000 to 2500 p.m. depending upon the calibre and experience. Contact: P. Sharma, 128L, Ring Road, Varanasi.

2. You are the manager, Herbal India Ltd. Draft an advertisement for your company for the post of two Sales Executives. Specify your requirements, qualifications, experience and personality of the candidates.

SITUATION VACANT
Wanted two young and dynamic Sales Executives for our marketing division. Minimum Qualifications – M. Pharma. Work experience of at least 5 years. Proficiency in English, impressive personality & ready to travel. Good salary and other perks. Apply in confidence with complete bio-data till 15 March 2013 to Manager, Herbal India 6 B/247, Ashok Vihar, New Delhi-110070

3. You are the Managing Director of Varun Enterprises, a leading garments export house. You need accountants for your Meerut office. Write an advertisement for the ‘Situation Vacant’ column of a local daily.

ACCOUNTANTS WANTED
Wanted competent and experienced accountant capable of handling accounts independently. Commerce graduates having at least five years’ experience in a reputed firm will be preferred. Salary and perks according to the efficiency and performance of the candidate. Apply in confidence to Asst. Manager (HRD) Varun Enterprises, Meerut up to 25 May.

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